Top Left Link Text Top Left Link Text


Friday, 5 February 2010

Alan Fletcher

Gallery Visit to “Alan Fletcher: Fifty years of graphic work (and play)

Alan Fletchers Style of design is a perfect example of the roots of graphic design, as we know it today. His work spans from letterheads and print based media too product design and sculptures. By not limiting himself to just print based media he has pushed the boundaries of what people see as graphic design today.

One of the most important things to note about Alan Fletcher is design was far from just a job or work for him, it was a part of life. A prime example of this is the constructed animals recycled from left over packaging, tins etc. The Story behind these recycled animals is that Fletcher was on a holiday in Crete with his family and he was given the task of entertaining his grandson whilst his mother was out, he did this by getting his grandson to collect any bits of used packaging too assemble these little animals.




These animals stood out to me because they are a prime example of how wide the subject of graphic design is and that it is a practise that involves a lot of wit and creative thinking. Alan Fletcher was a major influence in how British graphic design was shaped and how it is to this date.

No comments:

Post a Comment

 
www.TomWarham.com - blog.TomWarham.com - © Tom Warham 2009